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My Thoughts

Title: The Courage to Say Sorry: Why Apology and Forgiveness Are Business Skills, Not Soft Options

The first apology you most likely ever received felt small , a gruff sorry, maybe with a shrug or half hearted grunt , and yet it taught you more about the person offering it than anything else. They do so by allowing for vulnerability, which you show when you recognise that it is fallible and when someone makes that kind of symbolically honest apology. In offices around Australia , from Melbourne ad agencies to Perth mine sites , the power of good apology and generous forgiveness is actually one of the most powerful levers for organisational health hidden in plain view.

Let me be blunt. Organisations for which apologies are optional nice to haves are squandering talent, time and money. Don't like the word "soft"? Fine. Call it relational ROI. Call it psychological risk management. What you call it makes a difference, no matter which term you favour.

Why this matters now

No one likes conflict, especially in the workplace: it uses up time, diminishes morale and even drains some of that precious cash. Managers were reportedly spending, on average, 2.8 hours per week managing conflict , a drain described as costing organisations hundreds of billions around the world (CPP Inc., 2008). A rusty fact, but one that still speaks volumes: wars are not small interruptions , they metastasise.

In Australia, we see the same patterns repeated across service industries and professional service firms: unarticulated tensions translate to attrition rates, absenteeism and layers of passive aggressive behaviour that none of the KPIs you're being monitored on measure. A good apology reduces friction. A bad one amplifies it. So, leadership and HR's question? But how do we convert our apologies into useful, re usable actions that preserve the cohesiveness of a team?

Five things an apology does (and doesn't) do

A true apology does five things:

  • Acknowledge the specific harm done
  • Express regret in a way that centres on the person who has been harmed
  • Accept responsibility without excuses

That's it. Simple list. Hard execution. What an apology is not: magic, a time machine, or a "get out of accountability free" card. Neither is it a PR script for spin doctors. If you're just marking off the boxes , "I will say sorry, I will move on" , then you didn't get it. Apology is relationship repair work, not a wipe clean.

Sincerity and empathy matter

Here's a bit that some will quietly disagree with: when leaders publicly apologise , in a thoughtful, measured manner , they do much more to restore credibility than to double down on defensiveness. Yes, public admissions are messy. Yes, some stakeholders will judge. But silence, or corporate speech, comes with suspicion.

I've observed small Business owners in Brisbane reclaim the loyalty of staff by simply holding a candid morning tea and taking responsibility for an error. That's leadership.

A second marginally contentious view: tracking that willingness to apologise , in the context of performance conversations , is not soft management. It's realism. If a member of the team is never willing to take responsibility for mistakes, you build a brittle culture where blame is already hidden and learning is suppressed. Emotional intelligence must be part of accountability, and you can measure that by behaviours over time.

Forgiveness is not forgetting. It's functional

Forgiveness at work is much misunderstood. It is not pretending that the injury never occurred, nor is it an endorsement of bad behaviour. Forgiveness is the practical decision to allow problematic resentment to dissipate and so permit a person's potential contribution return. Once it's won , through apology and sustained corrective action , forgiveness frees both sides to concentrate on the work.

But don't rush it. Real forgiveness takes time, even counselling. If you force quick reconciliation, and do not deal with what caused the conflict in the first place, guess where you store that energy for it to come out? Patience matters.

The anatomy of a workplace apology , practical tips

  1. Be specific. "Sorry I'm late" is often too vague. "I blew the deadline on the client deliverable and it really left the team scrambling" demonstrates an awareness of harm.

  2. Avoid conditional language. "If I offended you..." hands control to the person who has been harmed; it's a deflection. Take it on the chin: "I hurt your feelings and that's my fault."

  3. Speak to impact, not only intent. "Loads of people will drive a bus through 'I didn't mean it that way,'" he added. Intent doesn't erase impact. Acknowledge both.

  4. Offer concrete restitution. That could mean re doing work, dedicating more time or altering a process so the error doesn't happen again.

  5. Follow through with visible change. The apology is only as good as what happens next.

  6. Use the right forum. Minor problems can be dealt with on a one to one basis; larger, systemic or team wide mistakes may warrant a more all inclusive discussion.

  7. Train managers in apology literacy. Most managers aren't trying to evade people's feelings , they just don't have the script and practice for how to apologise well.

Forgiveness techniques which are effective

  • Allow time frames. Ask what they need to begin moving forward, rather than insisting on rapid closure
  • Generate small rituals that bring you back into connection: a mediated conversation, a shared reflection or even a brief structured feedback session
  • Start watching behaviour not feelings. They'll reflect trust when you see improvements in collaboration metrics and reduced escalations
  • Keep HR as a support, not a prosecutor. HR, as the default adversary, means staff are no longer telling the truth

Culture eats policy for breakfast

You can't write the nicest apology policy in the world, culture determines whether it gets used. Leaders must model humility. That requires apologising from the top when warranted, and considering "mistake stories" as learning stories rather than ones that end careers , if there's accountability included.

This is where firms in Sydney and Melbourne part Company. Some use "resilience" language as an out not to apologise. Others turn vulnerability into a performance advantage. We work with teams who have been trained that certainty equals competence. It doesn't. Admitting error is often competence.

Pragmatic systems for mediated apology and forgiveness

You needn't be rolling in money. Some practical systems make a very big difference:

  • Basic apology training for line managers (and 90 minutes is enough to reframe habits)
  • A standardised "repair conversation" guide so people structure apologies
  • A light touch mediation service for recurring or heavy hitting conflicts
  • A mechanism in performance reviews that tracks follow up after apologising
  • Regular team retrospectives where mistakes are discussed and learning captured

Yes, some will push back. "We can't incentivise apologies," they'll insist. I disagree. Incentivising accountability , rewarding those who learn and accommodate , is not reward for failure, it's reward for being a professional.

When an apology falls apart

There are clear reasons apologies can fail: They're not sincere, they're deflective, there's no follow through or , simpler even than all of these options , it was just performance. Other times it fails because the harm in question is structural , discrimination, say, or harassment , and no one apology will undo systems or power imbalances. In those instances apologies should be accompanied by tangible policy changes, restitution and outside oversight if necessary.

Also: Some people will never take an apology. That's their prerogative. And you only control the offer and your behaviour thereafter.

Measurements that show the practice is worth it

You cannot measure regret, but you can measure results. Watch for these signals:

  • Managers' time spent on conflict is decreasing
  • A decrease in formal grievances
  • Enhanced retention in teams that report an open communication culture
  • Improvement in time to productivity following onboarding , people work together sooner
  • Superior engagement scores against questions about psychological safety

We've conducted sessions where minor interventions worked to reduce the recurrence of escalating conflicts by noticeable amounts in just six months. Employees stayed longer. Teams worked better. Not glamorous , but vital.

Role leadership

If leaders treat apology as weakness, the entire Organisation learns to cover up mistakes. When leaders admit to mistakes and show how they're correcting them, they are teaching resilience.

One memorable session I facilitated in Adelaide opened with the managing director standing up and apologising in front of his team for mishandled client communication. The ripple effect? Team members became much more likely to raise red flags early. That meant something for profitability and client relationships.

Training and practice

They are skills that can be learnt. We lead interactive workshops that involve roleplay, reflective activities and scripting practice. People walk out with language they can talk with the neighbour about the next day. You'd be amazed how many senior executives haven't practiced actually saying "I was wrong." When they do, the game is afoot.

One caveat: Don't weaponise apologies in performance management. The goal is to restore professional capacity, not shame.

The economic argument , yes, it's real

Again: conflict costs. Managers spend roughly 2.8 hours per week dealing with conflict, according to a study by CPP Inc. (2008) , that number is old, but the principle remains. Conflict consumes discretionary effort. Not only do apologies and forgiveness take the edge off powder keg arguments, they free bandwidth for higher value work. That's not fluffy. That's operational efficiency.

Final thoughts , and a tiny, unorthodox ask

Apologising well and forgiving wisely are skills , things you can teach, quantify and also institutionalise. They aren't soft add ons. They are risk mitigation, retention and culture. They create conditions in which people feel safe bringing up hard stuff, being innovative and learning.

And two slight contrarian suggestions:

  • Include accountability behaviours in the KPIs of leaders. If you're not counting it, you are not doing it
  • Make small group "repair talks" normative , scheduling them as routine after a project so that apology is part of the rhythm of a project rather than brought in as an emergency measure

We see it in practice with teams all over Australia , when leaders truly prioritise this, the payoff is obvious. People stay. Customers notice. Productivity ticks up.

There's no neat finish here. Apology and forgiveness are processes that keep on going. Start small. Be honest. Follow through.

Sources and Notes

  • CPP Inc., "Workplace Conflict and How Businesses Can Harness It to Thrive," 2008. (Study estimating that managers spend an average of 2.8 hours a week addressing workplace conflict; global cost estimates referenced in the report.)
  • Safe Work Australia, statistical and analytical reports on workplace psychological injury and its impacts , used for contextual background on Australian workplace mental health trends (multiple reports, 2018 to 2022).